How do you relate a dramatic, funny, or other form of emotionally charged story? Do you tell it like you are reading the directions to assemble a desk for your home or do you make it a bit more interesting? If people are still listening to your stories, most likely you take the latter route.

When presenting information to a pool of people, keeping their attention becomes as important as your hold on the material. If no one is paying attention to you, what is the purpose of presenting anything? You might as well keep the information to yourself.

Therefore, you must study how to relate the information as much as the information itself. How can you make your presentation a success? This article will help.

The meeting of the minds

We all have heard about the left and right brain. The left side deals with logical, objective, and factual material while the right side houses creativity and subjectivity. You want to satisfy both sides of your listeners’ brains. Both sides have different “personalities,” but they work together to foster a person’s thoughts.

Paint a picture

Paint a picture for your audience providing concrete examples. Imagery can be very rich and used to facilitate cognition and understanding. Appeal to as many senses as possible in order to cater to your audience.

Openings

It is always good to break the ice from the beginning. This is the speaker’s first impression, and the chance to hook the audience from the onset. Think about an anecdote, joke, or activity that will captivate the audience and lead them into the presentation. The warm-up will intrigue the right side of the brain and ease the left side of the brain for the information to come.

Be a spectator yourself

Reflect on your own audience participation in school classes, seminars, and other presentations. Think about what aspects you enjoyed and the ones that you disliked. Emulate the actions of others that had success with the crowds and implement them into your own presentation. Any topic can be made interesting with the right delivery.

Closing

People tend to remember and act upon information they hear last. End the presentation with review of all points covered. Return to your initial agenda and make sure the audience understands that you have met the goal you initially sought to accomplish. Leave them with a powerful image. Turn their ears into eyes.